Customer Acquisition –Connecting with the right buyers at the right time
Expertise and insights tailored to your unique objectives
Our strategic approach for maximizing your acquisition investment:
The Original Interactive Medium
In a world filled with disposable messaging, direct mail remains the centerpiece of multi-channel marketing, serving as the physical gateway to online customer interaction in addition to brick-and-mortar sales. We offer 35+ years of experience and in-depth direct marketing knowledge, delivering maximum results.
Stand Out In A Crowded Inbox
Email is not just for building brand awareness and driving web traffic, but can also be effective for acquisition with the right metrics. We find the most receptive target audience, plan timing and frequency, and analyze and optimize for value-driven results based on real-time findings.
Empower Your Online Presence
When executed strategically, digital media planning and buying puts your online ad campaigns front and center when consumer decisions are being made. Our experts will give you the guidance you’ll need to leverage data, reach your target market before your competition does, and optimize your media spend.
Unique. Affordable. Effective.
Insert media is a unique and cost-effective channel for targeting qualified prospects. From developing a strategy and soliciting partners to negotiating deal terms, testing, rollout, tracking, and analysis, we’ll help you optimize your plans and make the most of this powerful channel.
Customer Acquisition Channels
Who We Serve
Catalog & Retail
We work with catalogers and retailers in the apparel, general merchandise, and home furnishings categories across low, medium, and luxury price points, utilizing our multichannel expertise in data segmentation.
We support OEMs, dealers, warranty companies, after-market parts sellers, and service providers both online and offline. Drive increased ROI, store traffic, and branding with our proven automotive solutions.
We offer a diverse non-profit experience — from animal rescue and food banks to pediatric hospitals, specific diseases, and more. We’ll help you uncover enthusiastic donors and supporters so your organization can concentrate on fulfilling its mission.
Leverage our proven experience in financial services, credit cards, utilities, and more. From the right data selection to choosing the right channels, our consumer services acquisition strategies are ideal for building your house file.
By utilizing the right data, analytic insights, marketing technology, and tactics — deployed both offline and online — we can help you target, engage, convert, retain, and grow relationships with your desired customers.
We work with many of the industry’s blue-chip publishing brands. Through effective cost negotiation, data analysis, and campaign management consultation, we’ve built a reputation for improving response and reducing costs.
Our business solutions help cut through the clutter by combining our expertise and extensive BIZ360 data to deliver your message to the right people at the right time via postal or digital channels.