Conexion Spanish Speaking Masterfile
Buyers
SOURCE:
 
GENDER:
 
Male 55%
Female 45%
MINIMUM ORDER:
 
5,000
UPDATES:
 
Quarterly
TERMS AND CONDITIONS:
 
Orders canceled after mail date will be at full rental rate
Orders canceled prior to mail date, will be subject to a 
$250 flat cancellation fee, $10/M run charges and 
applicable material, processing and shipping fees.
For detailed recommendations, please contact:
Judy Clancy x2214; JudyCla@sms-inc.com
Universe
$95.00/M
 
1,933,855
Hotline (quarterly)
$95.00/M
$10.00/M
258,353
SEGMENTS:
Spanish Speaking consumers who purchase goods & services.
 
Target Spanish Speaking Mail Order Buyers from the Conexion Spanish 
Speaking MasterfileThese Hispanics make all types of purchases, 
including family-oriented goods and services via mail order because they 
are more comfortable shopping in their own home environmentThis list 
offers an excellent marketing opportunity to link up with Hispanics who are 
under-serviced, have increased discretionary income and fast-growing 
buying power!
 
A terrific opportunity to reach Spanish Speaking buyers who have 
responded to Spanish Language Promotions on Spanish Language 
Television Networks, Spanish language catalogs, credit applications and 
Spanish language direct mail piecesThese prospects are sure to 
respond to books and reading, health and fitness, natural health products, 
gift and merchandise catalogs, charity, financial, credit card offers and 
more.
PROFILE:
SELECTIONS:
$8.00/M
State
$8.00/M
SCF
$8.00/M
Zip
$12.00/M
Age
$12.00/M
Book Buyers
$12.00/M
Catholics
$12.00/M
Childrens Age Range
$12.00/M
Credit Card Users
$12.00/M
Donors
$12.00/M
Health & Fitness
$12.00/M
HH Income
$12.00/M
Home Owner
$12.00/M
Marital Status
$12.00/M
Opportunity Seekers
$12.00/M
Religious Magazine Readers
$25.00/M
Telephone Numbers
$3.50/M
Key Coding
$8.00/M
Gender
ADDRESSING:
E-Mail
$75.00/F
FTP
$75.00/F
Diskette
$75.00/F
Cd-Rom
$75.00/F
Zip Tape Set-Up & Conversion
$75.00/F
 
777 Terrace Avenue, Suite 401  Hasbrouck Heights  NJ 07604  201-865-5800  www.sms-inc.com