| Counts Through: |
| Next Update: |
| SOURCE: |
| GENDER: |
| 90% Female |
| 10% Male |
| DEMOGRAPHICS: |
| Average Age: 59 |
| Average HH Income: $50,000+ |
| Mostly Homeowners |
| UNIT OF SALE: |
| MINIMUM ORDER: |
| UPDATES: |
| TERMS AND CONDITIONS: |
| Orders cancelled post merge or on/after mail date require |
| payment in full. Orders cancelled before mail date will be |
| subject to a $100/F cancellation fee, $15/M Running |
| Charges and applicable selection charges i.e. enhanced |
| selections and applicable shipping/media fees. |
| ** Please inquire about non-reciprocal rental pricing |
| For detailed recommendations, please contact: |
| For counts, usage and orders, please contact: |
| SEGMENTS: |
| Catnip is a monthly 24-page newsletter for cat owners and enthusiasts |
| published by the Cummings School of Veterinary Medicine at Tufts |
| University. It's geared toward caring cat owners who are dedicated to |
| reading and learning about everything feline, ranging from health & |
| nutrition to their cats' specific behavioral needs. |
| Catnip offers readers advice on such topics as cat allergies, selecting a |
| veterinarian, de-clawing, and detecting and treating various cat ailments. |
| Going beyond just your cat's basic health needs, the newsletter also |
| covers the latest advances in feline medicine, reviews of the latest cat |
| products, offers insightful advice from cat experts, and even highlights a |
| personal story in the "My Cat" section of the newsletter. |
| These cat lovers are not only great direct mail responders for your next |
| offer, but also proven direct mail donors. |
| PROFILE: |
| SELECTIONS: |
| 3 Month Hotline |
| Gender |
| Scf |
| State |
| Zip |
| Key Coding |
| ADDRESSING: |
| E-Mail/FTP |
| LIST MANAGERS RECOMMENDATION: |
| YOUR DOG - TUFTS UNIVERSITY |
| 777 Terrace Avenue, Suite 401 Hasbrouck Heights NJ 07604 201-865-5800 www.sms-inc.com |
